When H&M opened their store on Hamngatan, they wanted to do something that actually drew people. We took our XL claw machine there, and it quickly became popular!
The setup was simple: a large claw machine where visitors could test picking prizes. It's playful, a little difficult, and quite addictive—making people both stay longer and happy to try again.
The machine was branded in the style of H&M with premium branding all red and delicious! The claw machine was filled with products that suited their target audience and it became a good mix of entertainment and brand presence without feeling too “promotional”.
The XL claw machine works particularly well in such contexts where you want to create life and movement on site, and give visitors something to actually do. Participate, take photos and share!
If you are interested in doing something like this, just get in touch. Link to claw machine XL can be found here:
Claw Machine XL
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